NYPD will be out in force for DWI enforcement around the five boroughs this Fourth of July holiday; “Know Your Limit” campaign will offer $10 off cab and for-hire vehicle rides through July 8th
As part of the summer holiday season, de Blasio Administration officials spoke at One Police Plaza to announce an NYPD crackdown against intoxicated driving. They also announced the return of an initiative to discourage drinking and driving – $10 off a taxi or for-hire vehicle ride with Curb, Lyft or Via. They reminded drivers of the need to obey the speed limit and continued a call to the State Senate to renew the City’s successful speed camera program.
“Those who drink and drive will learn a hard lesson courtesy of the NYPD,” said Mayor Bill de Blasio. “Take a cab, take a train, and take the keys away from a friend who’s had too much to drink. You just may be saving lives.”
The DOT, NYPD, and TLC today made the following Vision Zero announcements:
DWI Enforcement Citywide: DOT data show that DWI-related traffic fatalities show a dramatic increase in the period between Memorial Day and Independence Day. In the six weeks between , the rate of fatal alcohol-involved crashes increases by 55%, compared to the rest of the year with an average of one in four annual fatal DWI crashes happening during this six-week period.
Recognizing this increased seasonal danger, NYPD will be focused on finding and arresting intoxicated drivers this entire holiday week. The focus on DWI will be down to the precinct level, including through the use of random checkpoints.
“Know Your Limit” Campaign, including $10 Off Rides: “Know Your Limit” is an on-street campaign educating New Yorkers about the dangers of drinking and driving. At locations around New York City this week, NYPD and the NYC DOT Street Teams will distribute information about DWI and discuss other issues connected to Vision Zero. NYPD officers will invite the public to try a breathalyzer test if they have been drinking – and believe they are not above the legal limit for driving.
When enjoying a night on the town, New Yorkers should always plan ahead, especially because New York City already provides thousands of designated drivers – taxi drivers, bus drivers, and subway conductors. As another element of the “Know Your Limit” campaign, New Yorkers will be encouraged to choose a safe ride home with the mobile apps Curb, Lyft, or Via.
A designated driver is just a tap away, and New Yorkers can get $10 off a taxi or for-hire vehicle rides. Rides booked through the Curb app connect users to over 13,000 licensed NYC taxis, while Lyft and Via apps connect riders with registered for-hire drivers. A limited number of promotional codes will be available evenings and nights through . To redeem the discount, simply visit any of the partner sites:
Riders simply download and register any of the partner apps and claim the applicable discount code. Enter the promo code in the payments section and a $10 credit will be applied to the rider's fare for one ride during this next week. NYPD and the NYC DOT Street Teams will distribute information about the promotion throughout the City, as well as at partnering local establishments.
"If you're out celebrating this holiday week, make certain you and your loved ones have a designated driver,” saidNYPD Commissioner James P. O’Neill. “Around the city, in every neighborhood, our police officers will be looking for anyone who is drinking and driving. And we’ll be fully enforcing our traffic laws, which are intended to keep all New Yorkers safe.”
“The Fourth of July holiday is a great time to celebrate, but this season also unfortunately sees some of the highest concentrations of alcohol-related traffic crashes of the entire year,” said DOT Commissioner Polly Trottenberg. “Good for us, New York City has no shortage of designated drivers -- on our subways, our buses as well as in our cabs or for-hire vehicles, which we are grateful will be offering discounted rides all week. Here’s wishing everyone fun and safe celebrations this entire holiday week.”
“With more than 180,000 TLC-licensed drivers on the road, passengers have a wide range of options to get home safely in New York City,” said TLC Commissioner Meera Joshi. “Whether you use a yellow taxi, green taxi, black car or livery car, there is no reason to get behind the wheel when you can ride in comfort with some of the world’s best professional drivers.”
“The ‘Know Your Limit’ campaign perfectly aligns with the Office of Nightlife’s core mission to promote a healthy and safe nightlife for all New Yorkers,” says Ariel Palitz, executive director of the NYC Office of Nightlife. “We are happy to support Vision Zero and the DOT’s taxi and E-Hail discount campaign to educate New Yorkers about how to get home safely after a night out this holiday week.”