Thursday, March 30, 2023

Governor Hochul Announces New "I LOVE NY" Tourism Partnership with New York Yankees and New York Mets on Opening Day

 Yankee Stadium

New Campaign Will Highlight New York's Baseball Legacy and Will Encourage Fans to Plan a Baseball-Themed Getaway

Attractions and Events Highlighted at iloveny.com/baseball


 Governor Kathy Hochul today announced a new travel and tourism partnership between I LOVE NY, the New York Yankees and the New York Mets, celebrating the start of the 2023 Major League Baseball season. I LOVE NY branded signage will appear in Yankee Stadium and Citi Field this season, and will also be visible during game broadcasts on television. This signage, coupled with digital and social media efforts, will encourage fans to visit iloveny.com/baseball and plan a New York State baseball-themed trip. New York is an ideal destination for baseball fans, and the campaign will showcase all there is to see and do for fans of all ages.

"Nothing says springtime in New York like Opening Day, and we are thrilled to welcome visitors, fans, and spectators from around the world to be a part of our state's baseball legacy," Governor Hochul said. "As the Bronx Bombers and the Amazin' Mets take the field this season, we are proud to work hand in glove with New York's major league teams and help fans take in our state's baseball history, heritage and culture. Thanks to this dynamic I LOVE NY partnership, we will ensure that tourism in New York continues to be a home run."

Baseball has a rich history in New York: it is the official state sport, and home to the National Baseball Hall of Fame and Museum in Cooperstown. The Hall of Fame's annual Induction Weekend festivities welcome tens of thousands of fans each summer. New York is where Jackie Robinson broke baseball's color barrier in April 1947, and the new Jackie Robinson Museum in Lower Manhattan pays tribute to his achievements on and off the diamond.

Baseball is also an economic engine for communities throughout the state. Millions of fans from around the world travel to Queens and the Bronx each season to cheer on the Mets and Yankees. New York has six Minor League Baseball teams from Buffalo to Brooklyn, and eight independent league clubs. Countless youth baseball and softball leagues, teams and tournaments bring families from across New York and the Northeast during the summer baseball season, planting the seeds for the next generation of major leaguers.


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