The 60th Anniversary of Music's Biggest Night® Will Take Place at Madison Square Garden on January 28th, 2018
New York City will reap an estimated $200 million in economic benefit as host city for the marquee awards show
After 15 years, the GRAMMY® Awards are at long last returning to New York, Mayor Bill de Blasio and Media & Entertainment Commissioner Julie Menin announced today along with Recording Academy President Neil Portnow, MSG Chairman James Dolan, and CBS Chairman and CEO Leslie Moonves. The prestigious music awards show will celebrate its 60th anniversary on January 28, 2018, and air on CBS.
“It is incredibly exciting that ‘Music’s Biggest Night’ will return to the world’s greatest city,” said New York City Mayor Bill de Blasio. “Playing host to the music industry’s marquee awards show is a unique creative, artistic and economic boon to the rich cultural fabric of our city. We welcome the GRAMMY® Awards back to New York City with open arms and we look forward to continuing to partner with the music industry that supports access and empowerment in the arts.”
“After a year of negotiations, it is extremely gratifying to announce that the Grammys are coming back to New York to celebrate their 60th anniversary,” said NYC Media and Entertainment Commissioner Julie Menin. “The Grammys are not only ‘Music's Biggest Night,’ they generate an estimated $200 million boost to our City's economy. As the birthplace of salsa in East Harlem, hip hop in the Bronx and punk rock in the East Village, it's a fitting return to the City that gets the whole world dancing.”
The GRAMMY® awards were last in New York in 2003. Since then the awards show has remained ensconced in the Staples Center in Los Angeles. Relocating the GRAMMY® Awards to New York involved bridging a significant cost differential which the Mayor’s Office of Media & Entertainment achieved by facilitating contributions from host committee members, in-kind advertising, sponsors and cost savings from labor.
As the music capital of the world, New York City is a fitting choice to host the 60th Anniversary of the GRAMMY awards. It is the birthplace and incubator of so many of music’s most popular genres – from salsa music in East Harlem to disco in midtown, from punk rock in the East Village to hip hop in the Bronx. The city continues to be at the forefront of music innovation with 72 digital music companies – more than San Francisco and Los Angeles combined.
It is an opportune time for the GRAMMY® Awards to return to New York City. The Mayor’s Office of Media Entertainment recently released a first of its kind study demonstrating the music industry’s critical role in the New York City economy. The report, prepared by the Boston Consulting Group, found that the City’s $21 billion music economy is the most robust and diverse musical ecosystem in the world. The City’s top music venues sold 5.4 million tickets in 2015 – more than Los Angeles, Chicago, and Nashville combined. According to the study, music-related jobs and wages in New York City are growing at an annual rate of 4 and 7 percent – outpacing the City’s overall job growth.
As the home of the 2018 GRAMMY® Awards, New York will be the host not just of the Grammy Awards itself but of a week’s worth of events leading up to the telecast. This will include annual celebrations like the MusiCares Person of the Year Tribute and Clive Davis Pre-GRAMMY® Gala as well as a series of music-related public events leading up to the awards. Proceeds generated from these events will add to the $400 to $500 million in annual revenue spent by tourists on the City’s music-related events. To commemorate the Grammys 2018 return, the City together with the Recording Academy, commissioned “Welcome to New York City of Music,” a promotional video directed by Spike Lee which will also be released today.
The effort to secure the GRAMMY Awards was made possible through the support of a host committee chaired by Commissioner Julie Menin and co-chaired by Lynn McMahon, Managing Director of Media & Entertainment for North America for Accenture. That committee includes: Adidas, Rudin Management Company, Local One IATSE, the Partnership for New York City, Downtown Music Publishing/NY is Music, NYC & Co. and Town Residential.
The City also thanks the following additional entities and individuals who assisted in this effort: Jonathan Tisch, Citigroup, Glassnote Entertainment Group, New York City Football Club, Spotify, Blackstone Entertainment, Billboard Magazine and New York City Central Labor Council.
About the Mayor’s Office of Media and Entertainment
The Mayor’s Office of Media and Entertainment encompasses the key economic and creative sectors of film, TV, theater, music, advertising, publishing, digital content and real estate as it relates to these industries. In total, these sectors account for over 305,000 jobs, and an economic output of $104 billion. The office promotes New York City as a thriving center of creativity, issuing permits for productions filming on public property, and facilitating production throughout the five boroughs. It also oversees NYC Media, the largest municipal broadcasting entity in the country including five television stations and a radio station with a reach of 18 million households in a 50-mile radius.
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