Wednesday, September 7, 2022

Governor Hochul Announces the Start of 2022 Fall Foliage and Travel Season in New York State

 Adirondack Mountains

View Weekly I LOVE NY Fall Foliage Reports Available Every Wednesday, Beginning September 14, Here

Watch New Broadcast and Digital Marketing Campaign Showcasing Popular Seasonal Attractions and Destinations Here


 Governor Kathy Hochul today announced the start of New York State's 2022 fall foliage and travel season, highlighted by the return of I LOVE NY's Fall Foliage Reports and a new I LOVE NY broadcast and digital marketing campaign to showcase popular fall activities and attractions. I LOVE NY is also collaborating with the state's network of heritage tourism destinations on this year's Path Through History Weekend, scheduled for October 8 to 10, which will feature special events and activations at the state's rich history and historic sites.

"From colorful foliage and unparalleled natural landscapes to breathtaking historical sites and one-of-a-kind state parks, there's nothing like New York in the fall," Governor Hochul said. "During this season, we invite travelers from New York and out-of-state to plan a perfect autumn adventure - whether it's climbing an Adirondack peak, visiting a Long Island winery, or walking along Buffalo's waterfront - and see what our great state has to offer."

Fall is one of New York's most popular travel seasons, attracting visitors from around the world who support local businesses while exploring the unique and diverse communities across the state. To help travelers and foliage enthusiasts plan a fall getaway, I LOVE NY's weekly foliage reports are issued every Wednesday, beginning on September 14. They are compiled using the on-location field observations from I LOVE NY's team of more than 85 volunteer leaf spotters throughout the state's 11 vacation regions. The spotters track color changes in their area, detailing the prevalent leaf colors, approximate percentage of change, and how much color change has progressed relative to peak conditions.

The reports also include an interactive foliage map, available on the I LOVE NY website, that tracks weekly changes and progression across the state throughout the season. The map includes recommended foliage viewing locations in each of the state's vacation regions, plus examples of peak foliage in a given area, and information about popular local and regional attractions. New this year, the interactive foliage map will include an option to filter attractions by category, including food & drink, and arts & culture.

Travelers are invited to share their photos of New York State's picturesque foliage on social media by using the #NYLovesFall hashtag. Photos submitted to this hashtag have a chance of being featured on the I LOVE NY fall foliage website and official I LOVE NY social media accounts reaching more than two million followers. I LOVE NY recently launched a TikTok account to reach additional audiences, complementing its existing accounts on InstagramFacebook and Twitter.

Thanks in part to its size and location, New York State traditionally has one of the longest and most colorful foliage seasons in the country. On any weekend from late September through mid-November, part of the state is likely experiencing peak foliage. Fall foliage reports and the interactive map are available at www.iloveny.com/foliage, or toll-free at 800-CALL-NYS (800-225-5697) from anywhere in the U.S., its territories and Canada.

About New York State

New York State is a premier vacation destination with world-class attractions, picturesque natural beauty, locally sourced cuisine and a booming craft beverage scene, an array of accommodations, and iconic, year-round festivals and events. Its 11 diverse vacation regions feature some of the world's top ranked beaches; two out of America's top three favorite state parks; breathtaking Niagara Falls; more ski areas than any other state; one of the nation's longest foliage seasons; multiple Halls of Fame; North America's longest, fastest and highest zipline; the largest publicly protected area in the contiguous United States; and the country's longest multi-use trail. Add in the state's unique museums, historic landmarks, cultural sites, charming small towns and urban playgrounds, and it's no wonder New York has been consistently chosen as a top getaway by travel publications and experts.

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