Thursday, August 1, 2024

GrowNYC - Greenmarket turns 48! 🥳

 

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Love GrowNYC Greenmarket? Read on to learn more about how you can share your love with our community!

Happy Birthday Greenmarket! ðŸ¥³

Greenmarket Spring Image

Greenmarket's founders, Barry Benepe and Bob Lewis, had a vision: to save regional farmland by fostering direct farm-to-consumer relationships while providing New Yorkers with much-needed fresh produce.

On July 17th, the Greenmarket program celebrated its 48th anniversary. That inaugural day at 59th Street and 2nd Avenue saw New Yorkers eagerly filling their bags with tomatoes and corn, and farmers selling out by noon. It was evident from the start that Greenmarket was meeting an essential need.

Since 1976, Greenmarket has thrived, fulfilling its founders' vision: promoting regional agriculture by giving local farmers a direct outlet to sell their produce and ensuring all New Yorkers have access to the freshest, healthiest food the region offers.

We extend our heartfelt thanks to all of you for continuing to shop at GrowNYC’s Greenmarkets and supporting a sustainable regional food system!

Recently, we sat down with Barry Benepe, co-founder of Greenmarket. Barry shared his memories of Greenmarket’s early days and his thoughts on its evolution. Watch the highlight video below!

Barry Video

Or click this link.

National Farmers Market Week ðŸ’š

Array of colorful tomatoes from Greenmarket

National Farmers Market Week (NFMW) is August 4th-10th. At GrowNYC, farmers market week is every week but we love every chance to celebrate our farmers!

  • NFMW is an annual celebration that highlights the vital role farmers markets play in our nation’s food system.

  • This year’s theme is farmers markets as “third places” that foster comfort, trust, inspiration, sustainability, and community health.

For many, stepping into a GrowNYC Greenmarket feels like coming home. The familiar faces of GrowNYC staff and local producers create an atmosphere where everyone feels welcome and inspired!

What's next: During the week of August 4th, GrowNYC encourages you to share why YOU love Greenmarket! Tag us on social or respond to this email for a chance to be featured.

Here’s how to get involved:

Become a Friend of GrowNYC, Get A Free Tote! ðŸ’š

GrowNYC tote bag

What is Friends of GrowNYC?: A community of New Yorkers passionate about making GrowNYC’s mission and making our city more sustainable place for all.

What are the benefits?: Friends of GrowNYC receive an exclusive GrowNYC cotton canvas tote bag, as well as invitations to members-only online and in person events throughout the year.

How to join: Friends of GrowNYC commit to making a recurring gift of $15 or more every month. When you give monthly, you support GrowNYC programming year-round, from planting to harvest season!

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